Internal Factor Evaluation ( Ife ) Matrix - 1164 Words

Internal Factor Evaluation (IFE) Matrix The IFE matrix is the strategic management tool used to evaluate internal strengths and weaknesses of PepsiCo. The strengths of the company are measured using a numerical rating of 4-major strength or 3-minor strength and the weaknesses are measured using 2-minor weakness or 1-major weakness. Given the ratings listed on the matrix, PepsiCo receives a total weighted score of 2.93 out of a total available score of 4. The company surpasses the average score of 2.50 by .43 points suggesting a strong internal position. The company’s strengths authenticate the prioritization of consumer satisfaction above all other responsibilities. PepsiCo’s strengths, which include brand recognition, a broad product mix, research development, customer brand loyalty and ethical responsibility, all contribute to the mutual goal of satisfying consumer needs while improving financial standing. Four of the listed strengths are given the highest rating of 4 and customer brand loyalty receives a lower rating of 3, all contributing 2.15 to the overall rating. PepsiCo is named among Fortune’s World’s Most Admired Companies for 2016 and named one of Ethisphere’s World’s Most Ethical Companies for the 10th consecutive year (â€Å"Awards Recognition†, n.d.). The weaknesses of PepsiCo demonstrate the uncertainty of costs, demand and availability within the company. PepsiCo’s weaknesses, which include dependency on U.S. markets, product contamination, increased costsShow MoreRelatedCompetitive Analysis : The Competitive Profile Matrix ( Cpm )1519 Words   |  7 Pages Competitive Analysis The Competitive Profile Matrix (CPM) is a tool that compares the firm and its rivals and reveals their relative strengths and weaknesses (Competitive Profile Matrix, 2013, October 29). These factors are influenced by external and internal challenges. The illustrated CPM below compares Domino’s Pizza with two of its top competitors, Pizza Hut and Papa John’s. The results of the CPM give Domino’s Pizza a 3.3, which is above average in its respective industry. The firm also hasRead MoreCase Study : Strategy Implementation And Evaluation862 Words   |  4 PagesStrategy Implementation and Evaluation After conducting a Strategy-Evaluation Framework adopted from David and David (2014), in-depth analyses into both our internal and external competencies suggest Under Amour (UA) is expanding our strengths while simultaneously reducing our weakness. As a result, it has allowed UA to capitalizing on our critical success factors needed for continued growth against our largest competitors (David David, 2015). For instance, located on Appendix A and Appendix BRead MoreExternal and Internal Analysis of a Company: Project2749 Words   |  11 PagesProject Help MGT603 PROJECT DETAILS Individuals and organizations are alike in many ways. Each has competitors and each should plan for the future. Each and every organization faces opportunities and threats and has some internal strengths and weaknesses. All these make it possible for the individuals and organizations to use and apply many strategic management concepts and tools. You are required to select any firm operating in Pakistan from Telecom sector and visit that firm (if possible)Read MoreBusiness Strategyof Cafe de Coral Essay783 Words   |  4 PagesProfile Matrix (CPM) CAFÉ DE CORAL Critical Success Factors Market share Price Competitiveness Financial position Product quality Consumer loyalty Total Weight Rating Weighted Score MAXIM’S MX FAIRWOOD Rating Weighted Score Rating Weighted Score 0.30 0.25 0.10 0.20 0.15 1.00 3 3 3 3 3 3 0.9 0.75 0.30 0.60 0.45 4 4 3 3 3 3.55 1.20 1.00 0.30 0.60 0.45 2 2 2 3 3 2.35 0.60 0.50 0.20 0.60 0.45 External Factor Evaluation (EFE) Matrix Key External Factors OpportunitiesRead MoreThe Chinese Fireworks Industry2932 Words   |  12 Pagesto invest or not to invest in the fireworks industry. 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Additionally, an Internal Factor Evaluation (IFE) Matrix is providedRead MoreStudy Case Ford677 Words   |  3 Pagespromotion to cut the cost Threats Rising new material prices Increasing competition Low capital spending Step 4 Construct an External Factor Evaluation (EFE) matrix Opportunities and threats Step 5 Construct a Competitive Profile Matrix (CPM) Step 6 Identify the organization’s internal strength and weakness. Strength One of world’s best known brands Strong Ford Asia, Africa and Ford Mazda operations Growing Ford EuropeRead MoreBalance Scorecard of Davids Strategic Modelling at Industrial Business for National Construction Contractor of Indonesiabsc6234 Words   |  25 Pagesanalysis method applied is factor analysis. Since one of the purposes of construction business refers to a profit oriented business, therefore, this research will apply the 4 (four) BSC (Balance Score Card) model perspectives combined with the David’s model. The samples of the research are those contractors of 6 and 7 grades. Questionnaire is applied for data collecting method. Data obtained results will be applied to determine the company’s position and condition by factor analysis at 4 perspectivesRead MoreAvon Company4524 Words   |  19 PagesInput Stage 9 External Factor Evaluation (EFE) 9 Steps 9 EFE Matrix 10 Score Interpretation 10 The Internal Factor Evaluation (IFE) Matrix 11 Steps 11 IFE Matrix 12 Score Interpretation 12 Competitive Profile Matrix (CPM) 13 Strategy Formulation Framework – Matching Stage 14 SWOT Matrix 14 S-O Strategies 14 S-T Strategies 15 Boston Consulting Group’s Matrix 17 Strategic Position and Action Evaluation (SPACE) Matrix 18 Calculations 18 SPACE Matrix 19 Analysis: 20 GrandRead MoreAnalysis Strategy Macys1608 Words   |  7 PagesPenney, and Saks * Lower price competition * Numerous employee layoff * A change in customers has occurred over the past year, but Macy’s has not changes to satisfy customers. EXTERNAL AUDIT Competitive Profile Matrix (CPM) No | Critical Success Factor | | Macy’s | Dillard’s | Nordstorm | | | Weight | Rating | Weighted score | Rating | Weighted score | Rating | Weighted score | 1 | Advertising | 0,12 | 4 | 0,48 | 3 | 0,36 | 3 | 0,36 | 2 | Financial Position | 0,1 | 3